Cookie Policy

Our website uses so-called cookies. These are small text files that are stored on your end-device with the help of your browser.

We use cookies to make our website easy to use, to personalize content and ads, to provide social media features, and to analyze our traffic. We also share information about how you use our website with our web analytics, advertising, and social media partners, who may combine it with other information you have provided to them or that they have collected from your use of their services.

Some cookies remain stored on your end-device until you delete them. They allow us to recognize your browser on your next visit. If this is not desired, you can set your browser to inform you of the cookie setting and only allow it in individual cases.

If you disable cookies, the functionality of our website may be limited.

Open Cookie Preferences

 

Analysis of web data

In order to search for and analyze errors, evaluate usage and derive measures for the ongoing development of our website, we process data using the local analysis software Matomo from InnoCraft Ltd. located at 150 Willis St. – 6011 Wellington (New Zealand).

No personal data is passed on to the service provider and/or third parties. These are anonymized immediately after collection. Thus, no data storage takes place beyond the first processing stage.

The legal basis for the data processing is the legitimate interest (i.e. the absolute technical necessity for the performance and provision of the “website” service that you have expressly requested by retrieving the data) pursuant to art. 6, paragraph 1, letter f) of Regulation (EU) 2016/679.

We would like to point out that you have the option to prevent the evaluation and linking of your actions on our website. This is to protect your privacy, but no longer allows us to learn from your actions to improve the use of our website for you and other users.

In addition, our website uses the services of Cloudflare Inc. located at 101 Townsend St. – 94107 San Francisco (California, USA) to improve site performance and security.

Cloudflare is a provider of Content Delivery Network (CDN) and website security services, offering various features to improve site performance, security and reliability. During your visit to our website, Cloudflare may collect and process certain personal data on our behalf, including your IP address, geolocation information, browser and device information to optimize performance and security.

The services of Cloudflare specifically used on our website are as follows:

• Content Delivery Network
  Cloudflare caches content from our website on servers distributed around the world. When you access the site, content is served from the server closest to you, reducing page loading time and improving your experience. In addition, the service monitors the status of the originating server and, in the event of a failure, can automatically redirect traffic to a backup copy of the website or an emergency server.
• Security and protection from attacks
  Cloudflare provides advanced protection against Distributed Denial of Service (DDoS) attacks, which can overload the website and make it inaccessible. Using their extensive network, Cloudflare can filter malicious traffic before it reaches our website.
• Protection from bots and security attacks
  Cloudflare uses a variety of techniques to identify and block traffic from malicious bots or suspicious IP addresses. This helps protect our website from security attacks, ensuring a secure connection.

The legal basis for the data processing is the legitimate interest (i.e. the absolute technical necessity for the performance and provision of the “website” service that you have expressly requested by retrieving the data) pursuant to art. 6, paragraph 1, letter f) of Regulation (EU) 2016/679.

Regarding any transfers of personal data to the United States, Cloudflare Inc. adheres to the Data Privacy Framework in accordance with the decision of the European Commission 10.07.2023 (https://www.dataprivacyframework.gov/s/participant-search/participant-detail?id=a2zt0000000GnZKAA0&status=Active).

 

Google Marketing Services

Our interest within the meaning of Regulation (EU) 2016/679 (legitimate interest) is improving our offer and the analysis, optimization and economic operation of our website. For this purpose, we use “Google Marketing Services” from Google LLC with headquarters at 1600 Amphitheatre Parkway – 94043 Mountain View (California, USA).

With the help of Google Marketing Services, we can display targeted advertisements for and on our website so that we only present you with advertisements that may correspond to your interests. For this purpose, Google executes a code and uses so-called (re)marketing tags, with the help of which an individual cookie is stored in your browser.

The information collected may also be combined by Google with similar information from other sources. If you subsequently visit other websites, you may be shown advertising tailored to your interests.

In addition, your IP address is collected by “Google Analytics”, but immediately pseudonymized (e.g. by deleting the last 8 bits). This means that only a rough localization is possible, and the ads are not managed and displayed for a specific person, but for the owner of the cookie, regardless of who this owner is. Of course, this does not apply if you have expressly allowed Google to process your data without this pseudonymization. The information collected by Google Marketing Services is transmitted to Google and stored on Google servers in the USA. Your IP address will not be merged with your data within the scope of other Google services.

Among other things, we use cookies from the “Google AdWords” service and may be able to display third-party ads based on the “Google AdSense” service and its cookies. For more information about Google’s use of data for marketing purposes, please visit https://policies.google.com/technologies/ads and Google’s privacy policy at https://www.google.com/policies/privacy.

In addition, we use “Google Tag Manager” to integrate the analysis and marketing services offered by Google into our website and to manage them centrally.

Regarding any transfers of personal data to the United States, Google LLC adheres to the Data Privacy Framework in accordance with the decision of the European Commission 10.07.2023 (https://www.dataprivacyframework.gov/s/participant-search/participant-detail?id=a2zt000000001L5AAI&status=Active).

 

Google Maps

Our website uses the product “Google Maps” from Google LLC, located at 1600 Amphitheatre Parkway – 94043 Mountain View (California, USA).

By using our website, you consent to the collection, processing and use of data automatically collected by Google, its agents and third parties. For more information, please refer to the terms of use of Google Maps (http://www.google.com/intl/en_en/help/terms_maps.html) or Google’s privacy policy (https://www.google.com/policies/privacy/). The opt-out function can be reached at https://adssettings.google.com/authenticated.

 

Google Recaptcha

Our website uses the product “Google Recaptcha” from Google LLC, located at 1600 Amphitheatre Parkway –  94043 Mountain View (California, USA).

The tool is used within the contact forms on our website to detect illegal traffic on the website without user interaction. Instead of a “captcha check”, Google Recaptcha detects abnormal behavior, fraudulent activity or spam that is not human, but bots.

As a result of using Google Recaptcha on our website, Google processes the following data, without making them visible to us:

• IP address
• Uploaded resources, including styles or images
• Information about the user’s Google account, if the user is logged into their Google account
• User behavior on the website (e.g., scrolling a page, mouse movements, clicking on links, or time spent filling out forms and typing patterns)
• Browser history
• Browser plug-ins

For more information about Google Recaptcha, please visit the Google website about this tool (https://developers.google.com/recaptcha?hl=it).

The legal basis for the data processing is the legitimate interest in optimizing the functioning of the website and protecting against bots as a setting on the website pursuant to art. 6, paragraph 1, letter f) of Regulation (EU) 2016/679.

Regarding any transfers of personal data to the United States, Google LLC adheres to the Data Privacy Framework in accordance with the decision of the European Commission 10.07.2023 (https://www.dataprivacyframework.gov/s/participant-search/participant-detail?id=a2zt000000001L5AAI&status=Active).

 

Social Media

We operate online presences within social networks and platforms in order to communicate with the users reg-istered there. When accessing these, the Terms and Conditions and the Data Policies of the respective opera-tors apply.

Unless otherwise stated in our Privacy Policy, we are the ones who process users’ data when they communi-cate with us on social networks and platforms.

 

• Facebook
  Our interest within the meaning of Regulation (EU) 2016/679 (legitimate interest) is improving our offer and the analysis, optimization and economic operation of our website. For this purpose, we use “Social Plugins” of the social network facebook.com, which is operated by Facebook Ireland Ltd. with its registered office at 4 Grand Canal Square, Grand Canal Harbour – Dublin 2 (Ireland).The plugins can, for example, display content such as graphics, text or video contributions or interaction elements on the website. They can be recognized by one of the Facebook logos (“f” on a corresponding background, the “thumbs up” sign or the term “like”) or by the label “Facebook Social Plugin”. An overview and the appearance of the social plugins can be viewed at the link https://developers.facebook.com/docs/plugins/. Further information can be found in Facebook’s privacy policy at https://www.facebook.com/about/privacy/.On our website, we use the Facebook visitor action pixel from Meta Platforms Inc. located at 1601 S. California Ave – 94304 Palo Alto (California, USA).This service allows us to track your actions after you have been redirected to our website by clicking on a Facebook ad. This enables us to assess the effectiveness of the Facebook ads and to optimize future advertising measures. The data collected is anonymous for us and does not allow any conclusions to be drawn about your identity. However, the data is stored and processed by Facebook in such a way that a link with the respective user profile is possible and Facebook can use the data for advertising purposes in accordance with Facebook’s privacy policy (https://facebook.com/about/privacy).You may allow Facebook and its partners to publish advertisements on Facebook and also outside of Facebook. In addition, a cookie may be stored on your computer for this purpose.

  You can object to the collection of the Facebook pixel and the use of your data for the placement of Facebook ads. To do so, you can visit the page set up by Facebook for this purpose (https://www.facebook.com/settings?tab=ads) and follow the instructions on the settings for usage-based advertising. The settings are platform-independent, i.e. they apply to all devices, such as desktop computers or mobile devices.

  Regarding any transfers of personal data to the United States, Meta Platforms Inc. to which Facebook Ireland Ltd. also belongs, adheres to the Data Privacy Framework in accordance with the decision of the European Commission of 10.07.2023 (https://www.dataprivacyframework.gov/s/participant-search/participant-detail?id=a2zt0000000GnywAAC&status=Active).

 

• Instagram
  Content and functions of the “Instagram” service of Instagram Inc. with headquarters at 1601 Willow Road – 94025 Menlo Park (California, USA) are integrated into our online offer.The services may include, for example, content such as images, videos or texts and buttons with which users can react to the content. If you are a user of Instagram, Instagram can associate the retrieval of content and functions with your profile. For more information, please see Instagram’s privacy policy, which is available at the link http://instagram.com/about/legal/privacy/.Regarding any transfers of personal data to the United States, Meta Platforms Inc. to which Facebook Ireland Ltd. also belongs, adheres to the Data Privacy Framework in accordance with the decision of the European Commission of 10.07.2023 (https://www.dataprivacyframework.gov/s/participant-search/participant-detail?id=a2zt0000000GnywAAC&status=Active).

 

• LinkedIn
  Content and functions of the “LinkedIn” service of LinkedIn Ireland Unlimited Company with registered office in Wilton Plaza, Wilton Place – Dublin 2 (Ireland) are integrated into our online offer.The services may include, for example, content such as images, videos or texts and buttons with which users can react to the content. If you are a user of LinkedIn, LinkedIn can associate the retrieval of content and functions with your profile. For more information, please refer to LinkedIn’s privacy policy, which is available at the link https://www.linkedin.com/legal/privacy-policy.

 

• YouTube
  On our website may be embedded videos from the platform “YouTube” from Google LLC with headquarters at 1600 Amphitheatre Parkway – 94043 Mountain View (California, USA).For more information, please refer to Google’s privacy policy (https://www.google.com/policies/privacy/). The opt-out function can be reached at https://adssettings.google.com/authenticated.